The confectionery flexible packaging market for sweets is expected to reach $5.9 billion in 2022, with a projected compound annual growth rate (CAGR) of 3.2%. By 2030, the market is anticipated to expand further and reach $7.6 billion.
The expansion of the confectionery flexible packaging market is driven by several factors. Improved food processing techniques and the growing consumer demand for snacks and nibbles have contributed to the market's growth, particularly in regions like Asia Pacific, the Middle East, and Africa. Customers are being attracted to a wider product range and improved packaging options.
The COVID-19 pandemic has accelerated the importance of food and snack delivery, especially for those staying at home. E-commerce platforms have played a significant role in advancing snack delivery services. The entry of large food and grocery delivery companies in 2020-2021 has led to a substantial increase in confectionery demand. As long as this trend continues, the need for flexible packaging for confectionery is expected to rise in the coming years.
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Growing consumer demand for environmentally friendly food and packaging has also influenced the confectionery packaging market. Concerns about animal welfare, health benefits, and climate change have pushed manufacturers to offer recyclable confectionery packaging. The adoption of vegan lifestyles is on the rise, with the American population projected to increase from 1% in 2014 to over 10% in 2020. Snack and confectionery manufacturers have taken note of this trend and are developing vegan products and avoiding the use of animal-derived ingredients to cater to this niche market.
The vegan confectionery business presents profitable opportunities for manufacturers, which in turn drives the demand for snack and confectionery packaging. The market for flexible packaging for candy is expected to benefit from this trend and experience increased sales.
Advancements in packaging technology and the rising demand for recyclable and leak-proof confectionery packaging will further contribute to the growth of the market. As a result, the confectionery flexible packaging market is projected to continue its upward trajectory until 2030.
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Key Takeaways:
- Based on product type, sales in the films and wraps segment are forecast to increase at a 2.5% CAGR through 2030.
- Demand for bioplastics will increase by 1.4x over the assessment period.
- In terms of applications, sales in the jelly segment will grow at a 5.8% CAGR over the forecast period.
- Demand for confectionery flexible packaging in the U.S. will increase at a 2.9% CAGR through 2030.
- Total confectionery flexible packaging consumption in Europe will reach 1.5 Mn Tonnes in 2022.
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Confectionery flexible packaging manufacturers are introducing innovative and recyclable materials and formats to improve sales across the globe. They are also investing in mergers, acquisitions and collaborations to gain a competitive edge in the market. For instance:
- In May 2022, the Italian Cama group is expected to demonstrate technologically advanced confectionery packaging machinery at IPACK-IMA 2022, which is expected to bring a technological revolution in packaging.
- In January 2022, Amcor plc undertook customer perception on confectionery packaging and is now developing paper-based packaging products for the same market.
Key Players:
- WestRock Company
- DS Smith plc
- Sonoco Products Company
- Amcor plc
- Huhtamaki Oyj
- Constantia Flexibles Group GmbH
- Ahlstrom-Munksjö Oyj
Confectionery Flexible Packaging Market by Category
By Product Type:
- Films & Wraps
- Pouches
- Sachets & Stick Packs
- Tubes
- Laminates
By Material Type:
- Plastics
- PE
- PP
- PET
- PVC
- PA
- EVOH
- Bioplastics
- PLA
- PHA
- Starch Based Plastic
- Cellulose Fibers
- Other Plastics
- Paper
By Application:
- Chocolate
- Candy & Toffees
- Gum
- Jelly
- Snack Bars
- Biscuits
- Rest of Others
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
