Asia Pacific region dominated the market with a 41% share in 2021. This region is one of the leading suppliers of products and raw materials, with India and China being the major markets.
The Toys and Games Market size was valued at US$ 417.58 Bn. in 2021 and the market is expected to reach US$ 844.34 Bn. by 2029, at a CAGR of 9.2% through out the forecast period.
Market Overview :
The global business consulting firm Maximize Market Research has announced a global business intelligence report on the Toys and Games market. The report indicates the lucrative growth for Toys and Games market suppliers in the forecast period through 2029. The report provides a competitive and pricing analysis along with the regional demand and supply and production analysis in it. It specifies its main segmentation and key drivers of the industry.
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Market Scope
The market intelligence report on Toys and Games market provides the readers with valuable information on the specific market drivers, challenges, restraints and market penetration and the opportunities prevailing in the market. The detailed analysis of the various segments of the market helps the stakeholders and investors to formulate investments and productiondecisions. While researching the market the quantitative and qualitative methods are used to properly analyse the industry. The size of the market and growth rate are covered in the report. The keys players and the new entrants in the market are analysed to understand a comprehensive competitive analysis.
Research tools are also used to understand the market’s strength, weakness, new opportunities and challenges coming in forecast period. Tools such SWOT, PESTLE and PORTER’s five forces are used to analyse to understand underlying factors affecting the industry.
Segmentation :
In 2021, Electronic Gaming have a 38% market share by product. Consumer expenditure on video content, virtual reality material, and video game tournaments has dramatically increased as a result of technological advancements. The segment is expanding mostly as a result of the rise of mobile and internet gaming as well as the transition away from digital software delivery. In order to generate leads, provide an engaging gaming experience, and shift the product to a more service-oriented model, several toy manufacturers have substantially invested in the production of content that is focused on their flagship items. These elements are fueling the market's segment growth.
By End Use, the market was dominated by the 15 and above category in 2021 with a 50% share. Skateboards and scooters performed better than fashion dolls, accessories, and Lego building sets as sports toys. As a tool for child development, families in wealthy nations are increasingly purchasing interactive, educational toys.
In 2021, the Offline market category held a 78.8% market share by distribution channel. Toy manufacturers are expanding their retail locations due to increased product awareness in hypermarkets and supermarkets as well as the rising popularity of educational games in areas like Asia Pacific, North America, and Europe. Supermarkets and hypermarkets are permitted to stay open until midnight by the US government. These elements are fueling the market segment's expansion.
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Key Players :
• Mattel Inc.
• Hasbro Inc.
• Lego Group
• Takara Tomy Co. Ltd
• Bandai Namco Holdings Inc.
• Simba-Dickie Group
• Spin Master Ltd
• AOSHIMA BUNKA KYOZAI Co. Ltd
• Moose Enterprise Holdings Pty Ltd
• Tru Kids Inc.
• Namco Bandai
• Toy Quest
• Sanrio Company Ltd.
• Konami Corporation
• Integrity Toys, Inc.
• Jakks Pacific
Regional Analysis :
Toys and Games Region dominated the market in 2021 and is also expected to witness the significant growth during the forecast period. The regional analysis in the report includes geographic condition of the market a revenue as well as in depth research into the business network structure, opportunities and news updates. It also guides investors to plan the market strategies which are suitable and applicable in specific regions.
Key Questions answered in the Toys and Games Market Report are:
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Key offerings:
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Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology, and communication, cars, and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impactstudies.
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Toys and Games Market Production Analysis , Opportunity Assessments , Industry Revenue , Advancement Strategy and Geographical Market Performance
Mar 04, 2023
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