The market size for MVNO in the United States is expected to reach US$ 27.6 Billion by 2032, growing at a CAGR of 7.1% during the research period.
The MVNO market is valued at US$ 70.3 billion in 2022 and is likely to reach US$ 147.7 Billion by 2032. The MVNO market was worth USD 64.8 Billion in 2021, growing at a CAGR of 7.7% through 2032. New technological enablers, including e-Sim, AI, ML, and edge computing, are opening up new options for MVNOs.
The MVNO market is well-established in developed nations, and its significance is likely to expand as emerging economies evolve. Due to the prevalence of MVNOs in the low-cost cellular services market in both developed and developing nations, competition in the MVNO market has evolved from pricing to value-added services and product differentiation in recent years.
A mobile virtual network operator (MVNO) is a wireless communication service provider that leases network services from one or more mobile network operators rather than owning the wireless network infrastructure (MNOs). To attract customers, MVNOs target certain market niches and offer tailored plans, services, and prices.
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The increasing adoption of mobile devices is propelling MVNO market growth. Over the projection period, an increasing variety of services such as cloud, Machine to Machine (M2M) transactions, and mobile money are predicted to boost demand for mobile virtual network providers. The COVID-19 pandemic is likely to increase the need for agile and flexible work methods, as well as the use of communication systems that improve work-life balance in the MVNO market.
In the middle of the COVID-19 pandemic, telecom officials in the MVNO market have postponed their intentions for a 5G spectrum auction. Among MVNOs, this is the major and most focused segment. The increasing numbers of single mobile customers, as well as the increasing penetration of mobile in emerging nations, are the key reasons driving MVNO market development.
Key Takeaways
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Competitive Landscape
The key MVNO market players such as Virgin Media Business (UK), DataXoom (US), Lebara (UK), KDDI (Japan), Asahi Net (Japan), Virgin Mobile USA (US), TracFone Wireless (US), Boost Mobile (Australia), Lycamobile (UK), Tesco Mobile (UK), PosteMobile (Italy), Airvoice Wireless (US), Asda Mobile (UK), Giffgaff (UK), Kajeet (US), Voice (US).
MVNO market players are also pursuing numerous strategic initiatives, such as collaborations, mergers and acquisitions, and partnering with other organisations to acquire a competitive advantage and provide better services to their clients. For example, in April 2019, FRiENDi mobile, a subsidiary of Virgin Mobile Middle East and Africa, and Ooredoo Oman signed a long-term deal to provide mobile services to FRiENDi mobile customers over Ooredoo’s 4G Supernet network.
Key Segments
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Jun 29, 2023